I went to the gym the other night. Yes, I know I should go every night but sometimes I negotiate with myself and lose. But while at the gym I realized that the majority of the members were baby boomers. We attend for fun, respite from care giving and exercise. Actually any baby boomer reading this and thinking of a new business venture think about opening a gym just for baby boomers.

Imagine how much you will be able to meet the specific needs of this group that is very unique. For example, workshops could be offered on caregiving, financial planning etc available after or before your workout. After all you are already there and perhaps can plan to be there for an extra 30 minutes.

I even have a couple of possible names for the franchise that include:

Boomer Time Gym

Boomer Biceps

Boomer Fun Fitness

Boomer Workout Express

Here is a blog post I read that emphasizes the goldmine possibility in starting a fitness place for baby boomers.

Let me know if you create a start-up.  Meanwhile keep working out when you can.